The Standard Group Plc is a multi-media organization with investments in media
platforms spanning newspaper print operations, television, radio broadcasting,
digital and online services. The Standard Group is recognized as a leading
multi-media house in Kenya with a key influence in matters of national and
international interest.
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Covid-19 impacted individuals, businesses and economies across the globe.
However, recent studies have shown that the pandemic hasn’t broken the pre-existing trend of prosperity for premium brands in both developed and developing markets. It has even increased, though there are some geographical differences.
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