Covid-19 last straw? Why entertainment industry is in its knees

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The events industry has borne the brunt of the implications of Covid-19 to a very large extent this year. Typically one of the most lucrative industries when all factors are constant, this year has seen the demise of many money-making channels for many a stakeholder for months on end now. As we edge closer to the end of this rather turbulent year, it also looks like organizers are buoyed to slowly bring back the events lifeline slowly by slowly. Except it is also not as easy as it sounds.

A few weeks ago, the annually controversial NaiFest went down and so much flack has been meted out against them after. Questions have been asked as regards whether it is the right time to bring back showbiz or humanity should be prioritized over profits. Are there many event organizers willing to care less for the money and more for the lives of the human race? That is the million-dollar question amid the current events temperature.