The Standard Group Plc is a multi-media organization with investments in media
platforms spanning newspaper print operations, television, radio broadcasting,
digital and online services. The Standard Group is recognized as a leading
multi-media house in Kenya with a key influence in matters of national and
international interest.
As an entrepreneur you need to invest in branding to attract ideal customers, this will require undertaking customer research and aligning the needs of customers with the company’s values and purpose. [iStockphoto]
Let the year 2023 be qualified as your entrepreneurial year.
Going into business with the sole vision of making money means that you may not make the money, however, the money you make is the manifestation of your goal and passion.
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