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Government should create ministry to spearhead sport tourism

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Laura Cretney poses with EPL trophy  during Glasgow 2014 Commonwealth Games Queens Baton Relay tour evening party at the British High Commission’s residence on Sunday. [PHOTO: ELVIS OGINA/ STANDARD]

By SEAN CARDOVILLIS

KENYA: With the English Premier League trophy having visited Kenya, and FC Barcelona recently launching their ‘Penya’ or local fan club in Nairobi, it’s becoming increasingly obvious that Africa is becoming the new frontier for Europe to market football.

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