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Bret Schoolmeester explains how he masterminded Eliud Kipchoge's London Marathon 2018 running shoes

Eliud Kipchoge in his Nike Flyprint. [Photo: Courtesy]

Eliud Kipchoge will be hoping to complete a hat-trick of victories in this Sunday's London Marathon.

The 2016 Olympic Games marathon champion set a course record with his victory in the capital two years ago but the Kenyan lost his crown to compatriot Daniel Wanjiru last time out.

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