×
App Icon
The Standard e-Paper
Home To Bold Columnists
★★★★ - on Play Store
Download App

Strategy. Rising demand for web content driving innovation in product offering

Close-up Of A Young Woman Using Social Networking Site On Digital Tablet

A price war in the home internet segment could be in the offing, with internet service providers seeking to outdo each other to increase market share.

Competition in the market segment is, especially being pushed by demand for web content from video-on-demand sites such as America’s Netflix, Showmax and iFlix.

Get Full Access for Ksh299/Week.
Bold Reporting Takes Time, Courage and Investment. Stand With Us.
  • Unlimited access to all premium content
  • Uninterrupted ad-free browsing experience
  • Mobile-optimized reading experience
  • Weekly Newsletters
  • MPesa, Airtel Money and Cards accepted
Already a subscriber? Log in