The Standard Group Plc is a
multi-media organization with investments in media platforms spanning newspaper
print operations, television, radio broadcasting, digital and online services. The
Standard Group is recognized as a leading multi-media house in Kenya with a key
influence in matters of national and international interest.
First, let’s perish the thought that men ‘shop’ per se. Actually, men just ‘buy’. Shopping is a preserve of women, or so it seems. Look, ordinarily, if men must go shopping, they treat it as a mission — which they execute with surgical precision and decisiveness.
When a man walks into a shopping centre, he knows exactly what he wants to buy; he goes for the targeted good (or service), grabs it, pays, and ‘flees’ the shop (as if it were a crime scene!). If anything, impulse buying is alien vocabulary to many.
Premium Article
Get Full Access for Ksh299/Week.
Bold Reporting Takes Time, Courage and Investment. Stand With Us.
🔥 Flash Sale !
Subscribe now and enjoy 50% off monthly and annual plans. Offer ends in…
Stand With Bold Journalism.
Stand With The Standard.
Journalism can't be free because the truth demands investment.
At The Standard, we invest time, courage and skills to bring you accurate,
factual and impactful stories. Subscribe today and stand with us in the
pursuit of credible journalism.