The Standard Group Plc is a
multi-media organization with investments in media platforms spanning newspaper
print operations, television, radio broadcasting, digital and online services. The
Standard Group is recognized as a leading multi-media house in Kenya with a key
influence in matters of national and international interest.
The prices of private brands tend to be less than those of nationally recognized brand goods. [iStockphoto]
A growing number of Kenyans are self-identifying as 'bargain hunters', signaling changing attitudes towards shopping and thriftiness.
People are no longer afraid to be called cheap against the background of stubborn inflation rates, and many actively enjoy looking for ways to save money.
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