Must watch! 47 Million Reasons bonanza to premiere this Saturday

Nadia, Khaligraph Jones, Samidoh, Ken Wa Maria, H_art the Band, Wyre, Arrow Boy, Kidum and Fena Gitu [Photo: Courtesy]

Standard Group Plc has started an entertainment campaign to celebrate Kenyans. Christened 47 Million Reasons, this bonanza will feature Kenyan entertainment acts and other public personalities. It starts on Saturday. It is a venture aimed at uniting Kenyans through uplifting music and messaging, reminding them that they have faced this Covid-19 pandemic together and will get through it, together.

The campaign will provide a message of hope, delivered by Kenya’s musicians and public figures, in a month-long series of concerts. “The coronavirus has completely upended our lives in ways we couldn’t imagine early in the year. Many have been affected and shall continue bearing the brunt of this health and social nightmare,” says Tom Japanni, the Group General Manager, Radio Products. “However, for every dark cloud there is a silver lining.”