Mergers and acquisitions (M&A) are gaining traction in Kenya as businesses look for strategic ways to navigate financial pressures and unlock growth opportunities. M&A activity has seen a notable upsurge over the past two years, marking a strong rebound from the slowdown caused by the Covid-19 pandemic. Meanwhile, the World Bank forecasts a 5.2 per cent economic growth rate for Kenya between 2024 and 2026, driven largely by a strengthening private sector and rising business confidence.