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Journalists eyeing political seats should bid newsrooms goodbye

A section of Media covering a press conference at the Council of Governors in Nairobi on January 5, 2022. [Boniface Okendo, Standard]

With the general election barely six months away, the influence of the media is at its peak with a lot of expectation on them. During election times, citizens rely on the media to enhance their understanding of the electoral processes so that they can make informed choices at the ballot. Media as an enabler for democracy, having better-informed voters would lead to a more acceptable and credible election.

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