Why tech super app is a good opportunity for local innovators

Kenya is beaming with an unmatched entrepreneurial spirit. A spirit that has given rise to the entrepreneurial culture that is an inseparable quality of every Kenyan; the ability to innovate and improvise.

The same entrepreneurial spirit is the backbone of our economy. True to this, a recent National Economic Survey by the Central Bank of Kenya indicates that SMEs constitute 98 per cent of all businesses in Kenya. What’s more, over 30 per cent of the jobs created annually are in this sector. The contribution to the economy lies at 3 per cent of the GDP.