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‘Local firms register late for expos, miss good spots’

‘Local firms register late for expos, miss good spots’
Skander Negasi

Skander Negasi is the CEO of Trade and Fairs East Africa Limited, organisers of CIBEX East Africa Fairs. AUSTINE OKANDE spoke with him on his mission, and the challenges and opportunities in the international exhibition sector

1. Trade and Fairs East Africa Limited (TFEA) is an affiliate of Messe Frankfurt Exhibition GmbH, the world’s largest trade fairs organisation. What prompted its establishment?

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