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The Standard Group Plc is a
multi-media organization with investments in media platforms spanning newspaper
print operations, television, radio broadcasting, digital and online services. The
Standard Group is recognized as a leading multi-media house in Kenya with a key
influence in matters of national and international interest.
Advertising is key for any business.
This is because it not only offers a new lifeline to the company but also a means of beating the competition or cementing the firm's position in the market
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