×
App Icon
The Standard e-Paper
Smart Minds Choose Us
★★★★ - on Play Store
Download App
×
The Standard Group PLC The Standard Group Plc is a multi-media organization with investments in media platforms spanning newspaper print operations, television, radio broadcasting, digital and online services. The Standard Group is recognized as a leading multi-media house in Kenya with a key influence in matters of national and international interest.
  • Standard Group Plc HQ Office,
  • The Standard Group Center,Mombasa Road.
  • P.O Box 30080-00100,Nairobi, Kenya.
  • Telephone number: 0203222111, 0719012111
  • Email: corporate@standardmedia.co.ke

Uchumi Supermarket is back. But are they ready?

Last week, I shopped at the Uchumi supermarket on Nairobi's Lang’ata road. It was a nostalgic visit knowing all too well the ups and downs the chain has faced. The economy is likely to rebound after Covid-19, and once vaccinations are done. And maybe this is what the board is counting on. There are two other Uchumi branches that have reopened. Reviving Uchumi is a bold experiment and I am willing to write a case study about it. Why is it bold?

Uchumi Supermarket along Agakhan walk in Nairobi. [Wilberforce Okwiri, Standard]

One, when Uchumi was closed down, other supermarkets filled in the gap left. I would love to know how Uchumi intends to win back that market. One of the things they should have done was continue advertising during the closure to ensure customers did not forget what they were about.

Premium Article

Get Full Access for Ksh299/Week.

Bold Reporting Takes Time, Courage and Investment. Stand With Us.
Continue Reading  →
What you get
  • Unlimited access to all premium content
  • Ad-free browsing experience
  • Mobile-optimised reading
  • Weekly newsletters & digests
Pay via
M - PESA
VISA
Airtel Money
Secure Payments Kenya's most trusted newsroom since 1902