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Kenya Charity sweepstake launches new Lotto card

By Sponsored Content | September 3rd 2020

NAIROBI, KENYA: Kenya Charity Sweepstake (KCS), the country’s national lottery and gaming enterprise and affiliate of global lottery and gaming operator Tenlot Group, announced the launch of a new Olympic-themed Lotto scratch card series.

Proceeds will help Kenya’s National Olympic Committee (NOCK) in its efforts to support an additional year of training and to send the largest Kenyan Olympic delegation to Tokyo in 2021.

Besides, nationwide charitable organisations will receive funding to support their programmes to alleviate economic challenges facing segments of the population, due to the Covid-19 pandemic.

The Summer-Games-oriented scratch-card game will offer tens of thousands of cash prizes, including a grand prize of Sh2 million. The new scratch cards are available nationwide, at all KCS kiosks and partners’ stores.

Yossi Abadi, Tenlot Group CEO, said, “Tenlot consistently returns proceeds from its profits to the communities in which it operates. Particularly during this pandemic, we feel humbled to work with KCS, our Kenyan affiliate, to play a role in helping those hardest hit economically by consequences of Covid-19 on local communities."

“Our ongoing support of Kenya’s National Olympic Committee has compelled us to help finance costs incurred, due to the delay of the 2020 Tokyo Summer Olympics by one year – namely by helping support athletes for another year of intense training, to keep them in medal-winning form, and to send Kenya’s largest delegation to the games in 2021,” said Yossi Abadi.

Peter Njoroge, KCS General Manager said, “The challenges facing our nation during this pandemic provide us with the opportunity to engage our partners, vendors, and patrons to work together to help our Kenyan sisters and brothers. It is uplifting to launch this new scratch card game, which helps people today while focusing on the spirit of sportsmanship and good health in the coming year.”

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