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The Standard Group Plc is a
multi-media organization with investments in media platforms spanning newspaper
print operations, television, radio broadcasting, digital and online services. The
Standard Group is recognized as a leading multi-media house in Kenya with a key
influence in matters of national and international interest.
To some, a business should limit outsourcing and instead acquire every crucial asset for its operations. On the other hand, others insist a business should be light on assets as a tactic to reduce overheads and remain “safe and reliable.”
The second group often has a stronger case.
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