× Digital News Videos Health & Science Opinion Education Columnists Cartoons Lifestyle Moi Cabinets Arts & Culture Ramadhan Special Podcasts E-Paper Lifestyle & Entertainment Nairobian Entertainment Eve Woman Travelog TV Stations KTN Home KTN News BTV KTN Farmers TV Radio Stations Radio Maisha Spice FM Vybez Radio Enterprise VAS E-Learning Digger Classified Jobs Games Crosswords Sudoku The Standard Group Corporate Contact Us Rate Card Vacancies DCX O.M Portal Corporate Email RMS
×

Firm uses franchising to grow footprint

NEWS
By Domnic Omondi | March 28th 2016

Investment firm Cytonn Investments is set to increase its footprint across the country and in the region by seeking to partner with entrepreneurs through a franchise model that will see the firm have a presence in ten counties. Through its development affiliate Cytonn Real Estate, the partnership will see entrepreneurs take on Cytonn’s brand, its execution template and development capabilities to do their business. Head of Private Equity Real Estate at Cytonn Shiv Arora said at the moment, the partnership has started operating in three counties namely Nairobi, Kiambu and Mombasa. However, it will also be rolled out in Migori, Trans Nzoia and Nakuru. Cytonn will also use franchising to grow their business in the region. “We realised the need for us to grow, but we can’t be everywhere. So the best thing to do is for us to align with entrepreneurs,” said Arora.

Share this story
Ethiopia body suspends farm lease programme
An Ethiopian state body that has been involved in leasing tracts of land for commercial farming has suspended the issuance of new licences until it completes a review because of scant progress in developing areas leased so far, an official said.
I eagerly await my baby's first steps
Spina Bifida, and though rare in the general population, it is the most common neural tube defect in the world

.
RECOMMENDED NEWS

Feedback