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Millennials, online shoppers push Kenya’s internet usage

Millennials boost Kenya's internet usage

Increased internet usage by millennials and online shoppers has pushed the number of Kenyans trooping online daily to 72 per cent, a new survey shows.

More than half (53 per cent) of Kenyans aged 16 and above are now online, up from 49 per cent in 2016, says the Google backed survey conducted by Research Group Kantar TNS and dubbed Connected Consumer Kenya 2017 Study.

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