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The Standard Group Plc is a
multi-media organization with investments in media platforms spanning newspaper
print operations, television, radio broadcasting, digital and online services. The
Standard Group is recognized as a leading multi-media house in Kenya with a key
influence in matters of national and international interest.
The State’s strategy to use a Government advertising entity to cut cost has failed to meet expected targets.
According to supplementary budget estimates, the Government Advertising Agency (GAA) has not been able to meet the target of saving 50 per cent Government spend on advertisement.
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