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The Standard Group Plc is a
multi-media organization with investments in media platforms spanning newspaper
print operations, television, radio broadcasting, digital and online services. The
Standard Group is recognized as a leading multi-media house in Kenya with a key
influence in matters of national and international interest.
Growth in other African markets failed to shield communication firm WPP Scangroup from a harsh 2016 in Kenya that saw companies slash advertising budgets.
Traditional advertising also saw increased competition from alternatives such as digital media.
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