MultiChoice has announced four high profile executive appointments within its East African office. The move is meant to bolster the firm's efforts aimed at enhancing customer experience on its GOtv and DStv platforms.
The appointments are in tandem with the growth of the video entertainment business and confirms MultiChoice East Africa’s commitment to the expansion and retention of its customer base.
According to MultiChoice East Africa Regional Director Stephen Isaboke, the business is reshaping to improve customer experience, whenever and wherever they engage with the firm.
“Our strategy is to continuously provide customers with more of their favourite content, at great value. The new team will play major a role as part of the wider team in delivering the experience our customers deserve – and we are determined to put this at the center of our internal culture and values,” said Isaboke.