Audit report values Kenya’s entertainment and media industry at Sh191 billion

Just A Band’s Blinky Bill performs during a Blankets and Wine concert earlier this month in Nairobi. Consumer demand for live concerts is expected to continue growing over the next five years. [PHOTO: DAVID GICHURU/STANDARD]

NAIROBI: The value of Kenya’s entertainment and media industry last year hit Sh191 billion, PricewaterhouseCoopers (PwC) has said in a report released last week.

This is a 13.3 per cent increase from 2013, when the sector was valued at Sh155 billion. The audit firm added that indications are that the industry will be worth Sh350 billion by 2019.