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The Standard e-Paper
Kenya’s Boldest Voice
The Standard Group Plc is a
multi-media organization with investments in media platforms spanning newspaper
print operations, television, radio broadcasting, digital and online services. The
Standard Group is recognized as a leading multi-media house in Kenya with a key
influence in matters of national and international interest.
Social media is now such a central part of everyday life that people use it to decide which TV programmes to watch, a new survey has revealed.
According to research carried out by on demand TV service YouView, 12% of those surveyed said they got programme recommendations directly from Facebook, with 6% saying they relied on Twitter.
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