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Elma, a mobile commerce platform by Craft Silicon has been recognised as a top innovation in the Citi Mobile Challenge in Europe, Middle East and Africa region 2015. Elma emerged as the best social commerce solution for its Elma-mobile commerce payment platform.
Craft Silicon Chief Executive Kamal Budhabhatti and Product Lead of Elma team said the solution provides personalised products and services that transform how people think about banking, adding that the award is an honour for the application.
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