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The rise and rise of online chefs

Chef Wa Eastlando, Shawwry Of Food [Courtesy, Instagram]

A few years ago, we would have to turn to cookbooks and websites to learn how to prepare our favourite meals, now, everything is available on social media step by step.

Dennis Ombachi, a former rugby player turned self-taught chef is one personality who has mastered the art, accumulating not only views on his social media pages, but opportunities to grow his brand through endorsements and partnerships.

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