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NAIROBI: Standards have everything to do with our day-to-day lives. From the end user who purchases a product to the manufacturer whose goal is to expand his business within and without the border. Whether at home or at office, from the food that you consume, to the car that you drive and even the road that you are driving on, we interact with standards every day. In today's world, standardisation is playing an increasingly important role in the global economy.
That "the world runs on standards" underpins the importance of standards in the economic development of any nation. Over the last few decades, it has developed from an instrument of justification within organisations to become a strategically relevant instrument for entering and occupying globalised markets.
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