The Standard Group Plc is a multi-media organization with investments in media
platforms spanning newspaper print
operations, television, radio broadcasting, digital and online services. The
Standard Group is recognized as a
leading multi-media house in Kenya with a key influence in matters of national and
international interest.
We live in a century where your ego is determined by the number of followers on social media, your mood dictated by the number of likes and your productivity gauged by the number of posts you put up in a day.
Being an influential social media personality is everyone's dreams but the heights people go to acquire influence are amazing. For many it is controversy that sells while others adopt humor. It is a case of whatever works for you and there is no denying that most of these methods turn out to be quite fruitful.
Perhaps the easiest (and most popular) method of amassing the huge following is through selfies. Since majority of social media platforms allows for image sharing, leveraging on selfies is optimal.
For those planning on embarking on the strategy, it is no brainer seeing that the starter pack is just a smartphone, an up to date wardrobe and a selfie stick (which is not mandatory in most of the cases). If you live in a posh neighborhood, it is even better.
Normally, for beginners there is a guide to taking good selfies (call it Selfie 101). This is largely because the selfie community would not entertain any embarrassment from an amateur. The guide is simply an induction on how to smile for the camera, stick your tongue out, how to use filters effectively and how to capture the forehead and the heel in a single shot.
If one manages to follow the beginners' guide to the letter, it should take them from 0 to about 4, 000 followers by the time they are posting selfie number 200. They might come out as a narcissist (never mind) but their goal will be accomplished by the end of the day. At this point, they are officially a bigwig. At this point, one is very cautious on the kind of photos they like or double tap and they might as well consider scaling down on the following.
Past the beginner level, if you manage to hit 10, 000 followers without losing your account to hackers, you will need a refresher course on how to unfollow inactive users, acquire a high budget camera and how to book a selfie appointment with a celebrity (Which should not result into any drama whatsoever).
At this juncture henceforth, you can alter your biography to read “social media marketer, food blogger, fashion enthusiasts et al" and nobody will question your motive.
