×
App Icon
The Standard e-Paper
Home To Bold Columnists
★★★★ - on Play Store
Download Now

Promote rural tourism to boost economic growth

Vocalize Pre-Player Loader

Audio By Vocalize

A group of friends enjoy the view of the Indian Ocean along the North Coast, beach in Mombasa County. [Elvis Ogina, Standard]

Tourism is a global force for sustainable progress. Tourism boosts social, economic, environmental, and inclusive development. The allure of tourists lies in the environment, culture, and heritage.

Tourism is booming worldwide, with exciting new destinations for travellers. It's a tool for creating jobs, ending poverty, and promoting sustainable development. Tourism shapes a nation's economy, culture, society, and politics. Tourism boosts social awareness, modernises infrastructure, revives traditions, enhances health, and strengthens social ties.

Premium Article

Get Full Access for Ksh299/Week.

Uncover the stories others won't tell. Subscribe now for exclusive access.
Continue Reading  →
What you get
  • Unlimited access to all premium content
  • Ad-free browsing experience
  • Mobile-optimised reading
  • Weekly newsletters & digests
Pay via
M - PESA
VISA
Airtel Money
Secure Payments Kenya's most trusted newsroom since 1902
By AFP 9 hrs ago
Sports
Queiroz aims to raise bar for Ghana ahead of World Cup
By AFP 10 hrs ago
Sports
Carrick not chasing answer on Man Utd future
By AFP 10 hrs ago
Sports
Italy dismisses talk of replacing Iran at World Cup
By AFP 11 hrs ago
Football
Man City go top of Premier League, Burnley relegated