The Standard Group Plc is a multi-media organization with investments in media
platforms spanning newspaper print operations, television, radio broadcasting,
digital and online services. The Standard Group is recognized as a leading
multi-media house in Kenya with a key influence in matters of national and
international interest.
Gladys Wangechi, a Kiondo seller at Karatina Market in Nyeri. [Kibata Kihu, Standard]
Losing the Kenyan brand identity to other countries such as the Intellectual Property issues surrounding the Kenyan kiondo and kikoy will soon be a thing of the past.
The Ministry of Tourism, Wildlife and Heritage, through the Natural Products Industry initiative, a Kenya Vision 2030 Flagship Project, has piloted Phase 1 of the Indigenous Knowledge Documentation and Digitisation (DoDi) of intellectual assets of Kenyans.
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