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The truth about skewed opinion polls

Results of some opinion polls have been criticised as favouring funders. [iStockphoto]

Pollsters who arbitrarily conduct opinion polls risk stepping on political landmines for failing to meet some of the requirements spelled out in the law.

In recent months, different institutions have conducted opinion polls, many focusing on the presidential race, in an attempt to paint a picture of what Kenyans can expect ahead of the August polls.

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