It's a shoe in: Ruto's reign will be defined by the flying missile

President Ruto addresses a rally in Migori County, on May 4, 2025. [Courtesy]

Before we pontificate about the unidentified flying object that landed, rather gently, close to the face of Prezzo Bill Ruto last Sunday, splashing dust and dirt, I must confess it was an effective communication tool.

I mean, it was unscripted and completely unexpected and it managed to stop Prezzo Ruto in his tracks as he harped on his favourite leitmotif: "tupunguze gharama ya..." He left the sentence hanging, because the missile had delivered what his speech could not counter: life has been hard for the citizens, no matter the sugar-coating.