In recent years, social media users have openly embraced loud budgeting, sharing their financial goals and spending limits. This trend promotes financial discipline by normalising conversations about money that were once kept private.
The online culture has shifted from fearing missing out (FOMO) to enjoying missing out (JOMO) and most recently, to feeling relieved about missing out (ROMO). With loud budgeting, restraint is the new show of wealth. Rather than quietly turning down expensive plans, people are vocalising their limits and priorities. This creates accountability and removes the shame of saying no.