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Why failure has got start-up scene excited

Kenyan musician Jua Cali

Nataka tu heshima yako/nataka tu furaha yako/leo ujue mahali bidii yangu imetoka.

This is the chorus to the song Bidii Yangu by Kenyan rapper Paul Nunda — or Jua Cali — where he recounts his time at the bottom of Kenya’s competitive music industry and his intention to make it big.

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