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The Standard Group Plc is a
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print operations, television, radio broadcasting, digital and online services. The
Standard Group is recognized as a leading multi-media house in Kenya with a key
influence in matters of national and international interest.
It is a common misconception that oils hydrate hair. In reality, hair requires moisture derived from water. The primary function of an oil is to act as a sealant. It works by forming a protective lipid barrier on the surface of the hair shaft, which locks in moisture that has previously been applied.
Applying oil to dry hair without a water-based moisturiser underneath is counterproductive, as the oil simply coats the hair, leaving it susceptible to brittleness and breakage.
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