The Standard Group Plc is a
multi-media organization with investments in media platforms spanning newspaper
print operations, television, radio broadcasting, digital and online services. The
Standard Group is recognized as a leading multi-media house in Kenya with a key
influence in matters of national and international interest.
Avocado fruits harvest for export. Photo: Robert Kiplagat.
As we see an upsurge in farmers planting avocado trees in the desire to improve their incomes, the key question which needs to be asked is; are we as Kenya and Kenyan farmers exploiting our true market potential for avocados?
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