The Standard Group Plc is a
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It started with a beat in a living room in Nairobi’s California Estate, but became one of most listened to beats in Kenyans homes and clubs.
Calif Records was conceptualised in 1998 by Clement “Clemo” Rapudo and partners. However, the partnership did not work out, and the Calif Records that would alter Kenya’s music landscape was born in 2000.
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