×
App Icon
The Standard e-Paper
Read Offline Anywhere
★★★★ - on Play Store
Download Now

Youth need personal branding to make it in tough labour market and world of business

We can’t be dependent on our colleges and universities to do all the grooming. [Omondi Onyango,Standard]

Last Saturday, we tried to interrogate the obstinate question of chronic unemployment and/or lack of business opportunities for our youth. We tried to unbutton the underlying issues; is it that there are limited employment/business opportunities, or is it that majority of our youth are simply unemployable due to certain skill gaps or lack of certain qualities that employers or prospective business partners or clients would find attractive?

Get Full Access for Ksh299/Week
Unlock the Full Story — Join Thousands of Informed Kenyans Today
  • Unlimited access to all premium content
  • Uninterrupted ad-free browsing experience
  • Mobile-optimized reading experience
  • Weekly Newsletters
  • MPesa, Airtel Money and Cards accepted
Already a subscriber? Log in