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Planning to export avocados? Get it right

Avocado fruits harvest for export.The farmers were doing small-scale maize farming but after the outbreak of the deadly Maize Lethal Necrosis Disease(MLND), they turned to avocado farming where they export to the Netherlands.PHOTOS: ROBERT KIPLAGAT.

Avocado farming has become a big-league agro-enterprise with various market forces including border control, climate and global appetite for avocado favouring Kenyan producers.

The Hass avocado, a premium product in the Middle East and Europe has especially gained popularity in the ready-to-eat segment, with consumer appetite changing gradually from the green-skinned varieties to the pebbled, purple-black skin Hass.

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