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The Standard Group Plc is a
multi-media organization with investments in media platforms spanning newspaper
print operations, television, radio broadcasting, digital and online services. The
Standard Group is recognized as a leading multi-media house in Kenya with a key
influence in matters of national and international interest.
When someone wants a website, the first thing that comes to mind is the desktop version. More time is spent developing the desktop version of the website and less time developing the mobile version of the website. To make it worse, the mobile version will be developed without putting in enough research.
For the last 5 years, mobile internet usage has rapidly grown and by the end of 2014, it surpassed fixed internet usage. According to Simmons Connect, an average adult spends 58 minutes on his/her mobile device. The time spent on mobile is expected to increase as technology keeps on advancing and more powerful powerbanks are being introduced in the market.
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