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Small TV investors bank on niche content in digital era

Kenya: Jane Muthiga had long wanted to make a mark in Kenya’s education sector. And rather than just dream about what a difference she could make, in 2011, she decided to do something about it: she set up her own television station.

Her plan was to create alternative learning opportunities for students, particularly girls, who get pulled out of school for reasons ranging from early marriage to school fees arrears.

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