× Digital News Videos Health & Science Lifestyle Opinion Education Cartoons Columnists Moi Cabinets Arts & Culture Podcasts E-Paper Lifestyle & Entertainment Nairobian Entertainment Eve Woman Travelog TV Stations KTN Home KTN News BTV KTN Farmers TV Radio Stations Radio Maisha Spice FM Vybez Radio Enterprise VAS E-Learning Digger Classified Jobs Games Crosswords Sudoku The Standard Group Corporate Contact Us Rate Card Vacancies DCX O.M Portal Corporate Email RMS
×

Adevinta buys eBay's classifieds unit in Sh993 billion deal

SCI & TECH
By Reuters | July 22nd 2020

Ebay has agreed to sell its classified ads business to Norwegian group Adevinta in a deal worth $9.2 billion (Sh993 billion), creating the world’s largest classifieds group, the companies said on Tuesday.

Ebay will receive $2.5 billion in cash and 540 million shares of Adevinta, making it the largest shareholder with a 44 per cent stake of the pro forma company, they said.

“Adevinta becomes the largest online classifieds company globally, with a unique portfolio of leading marketplace brands,” Adevinta CEO Rolv Erik Ryssdal said.

The company will have market presence in 20 countries, covering one billion people with three billion visits every month.

“We believe the combination of the two companies, with their complementary businesses, creates one of the most exciting and compelling equity stories in the online classifieds sector,” Ryssdal said.

Adevinta was spun out of Nordic media company Schibsted and listed on the Oslo bourse last year.

Its shares jumped 39 per cent on the news after trading that had been halted resumed while Schibsted shares were up 21 per cent.

Adevinta was spun out of Nordic media company Schibsted and listed on the Oslo bourse last year.

It owns brands such as Leboncoin, France’s biggest online classified ads website, Brazil’s OLX and dozens more across Europe, the Americas and North Africa.

The eBay Classifieds Group includes the Gumtree and Kijiji brands, and offers online ads to more than 1,000 cities around the world. The business posted an operating income of $83 million on revenue of $248 million in the first quarter of 2020.

The transaction, which is expected to close by the first quarter of 2021, targets $150-185 million in annual synergies within three years.

It will mean Schibsted’s stake in Adevinta falls to about 33 per cent from 59 per cent, Schibsted said separately.  

Share this story
Ethiopia says first year of Nile mega-dam filling 'achieved'
Ethiopia has long intended to begin filling the dam's reservoir this month, in the middle of its rainy season.
I eagerly await my baby's first steps
Spina Bifida, and though rare in the general population, it is the most common neural tube defect in the world
.
RECOMMENDED NEWS
Feedback