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The Standard Group Plc is a
multi-media organization with investments in media platforms spanning newspaper
print operations, television, radio broadcasting, digital and online services. The
Standard Group is recognized as a leading multi-media house in Kenya with a key
influence in matters of national and international interest.
Does your company have a milestone anniversary coming up? It doesn’t matter if the firm is turning one, five or 100 years - whatever the age, financial services company Britam reminded us last Friday that celebrating an anniversary can be a powerful marketing tool.
Experts say that promoting such milestones can help your firm boost employee morale and raise awareness about the company’s overall brand and services, as well as strengthen relationships with existing clients and prospects.
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