The Standard Group Plc is a
multi-media organization with investments in media platforms spanning newspaper
print operations, television, radio broadcasting, digital and online services. The
Standard Group is recognized as a leading multi-media house in Kenya with a key
influence in matters of national and international interest.
Children are particularly vulnerable when screen time goes unchecked. [Courtesy]
Games have quietly woven themselves into everyday life, shaping how people relax, connect and spend time alone or together. Once dismissed as idle amusement, gaming has evolved into a shared cultural habit across ages, incomes and backgrounds, especially in an era where smartphones place entire gaming worlds within constant reach.
According to market research by Newzoo and Carry1st, more than three billion people worldwide are estimated to play digital games. Africa’s gaming audience has expanded particularly rapidly, with mobile gaming firmly dominating the landscape.
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