By Macharia Kamau
Getting rewards for receiving adverts in text format on your mobile phone may sound like a far-fetched marketing gimmick, but a local start-up plans to make the idea real.
Fact‑first reporting that puts you at the heart of the newsroom. Subscribe for full access.
- Unlimited access to all premium content
- Uninterrupted ad-free browsing experience
- Mobile-optimized reading experience
- Weekly Newsletters
- MPesa, Airtel Money and Cards accepted