The Standard Group Plc is a
multi-media organization with investments in media platforms spanning newspaper
print operations, television, radio broadcasting, digital and online services. The
Standard Group is recognized as a leading multi-media house in Kenya with a key
influence in matters of national and international interest.
Models during the launch of the event (photo courtesy/KenyaFashionWeek)
Once the crown jewel of East African couture, the event is being reborn with a deeper purpose: not merely to showcase fashion, but to question, redefine, and celebrate Kenya's cultural and creative identity in a global context.
With the theme "Kenya Redefined," this year's edition poses a bold question do we, as a nation, have a fashion identity? And if not, what should that identity look like in a modern, multicultural Kenya?
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