The Standard Group Plc is a
multi-media organization with investments in media platforms spanning newspaper
print operations, television, radio broadcasting, digital and online services. The
Standard Group is recognized as a leading multi-media house in Kenya with a key
influence in matters of national and international interest.
Passion fruits at a farm in Molo, Nakuru County. [File, Standard]
Like the United States President Donald Trump’s overreaching campaign slogan ‘make America great again’, there is a subtle narrative that the same can be applied to Kenya’s agriculture sector, at least to make it attractive to the youth.
The belief is that the younger generation is not attracted to the country’s economic backbone due to the old-school farming methods that are not synonymous with what the agrarian revolution was envisioned to be.
Premium Article
Get Full Access for Ksh299/Week.
Fact-first reporting that puts you at the heart of the newsroom. Subscribe for full access.