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Alcohol industry reels from new proposed radical curbs on sales

President William Ruto, chairs a Cabinet Meeting at State House, Nairobi on 29/4/2025.[PCS]

A stringent draft national policy on alcohol, now awaiting Cabinet consideration early next year, threatens to impose sweeping commercial prohibitions across Kenya.

This could mark an end to supermarket sales, online delivery services, and all major sports sponsorships.  

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