Lower inflation ups consumer spending in first quarter of 2025

From left: ICEA Lion Asset Management, CEO Einstein Kihanda, Portfolio Manager Rachel Gumbi, and Head of Research Judd Muregi, during the company's Quarterly Investor Pulse presentation and the release of the Q1 Consumer Spending Index, in Nairobi, on April 28, 2025. [Wilberforce Okwiri, Standard]

Higher spending among consumers has been sustained across the first quarter of the year, with the latest ILAM Consumer Spending Index showing increased volumes in purchases made.

Compared to the previous index that covered the last quarter of 2024, the latest trend is motivated more by reduced prices rather than costly commodities.