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Affordability vs environment: Dilemma facing real estate developers

Price matters when starting a housing project. [iStockphoto]

Whenever discussions on driving the green agenda in real estate are held, pricing has always been featured as the main point.

With the country's shortage of 200,000 units annually, for any developer, the price has to matter when starting a housing project. However, going green comes at a cost; and this cost might drive away prospective buyers.

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